BST AXN 2.0
BST Features. BST Packaging.
Company
The Loyal Subjects
Creative Development
3D Design
Graphic Design
Print Production
Services
Role
Packaging Design
BST AXN already had the BST features, articulation, and assortment. Now it has the BST boxes. Starting with the original hard edge box, I gave the layout some curves and angles, as well as opened up the front for a full view of the figures and accessories (including a unique collector card for each one)!
The TMNT look was completed with the ripped paper to give it a “torn straight from the comics” feel, as well as exclusive art from Mateus Santolouco!
Twice the AXN!
The first wave of BST AXN boxes were your basic rectangle. Functional, but nothing to write home about. In the spring of 2023 The Loyal Subjects received the exclusive license for the IDW comics version of Teenage Mutant Ninja Turtles, and with that it was time to hit the reset button.
The new box features angled sides which add some movement and subtly reveal the awesome artwork, while the brand is integrated into the packaging like never before!
